INDUSTRY OVERVIEW

The Indian mattress industry is projected to reach USD 3.1 Bn by 2029, driven by rising demand for comfort, quality, and eco-friendly materials. Seize growth opportunities & elevate your position - Be a part of the industry epicenter at INDIA MATTRESSTECH & UPHOLSTERY SUPPLIES EXPO 2024

Indian mattress industry is expected to grow at a CAGR of 8.18% between 2023-27 while India Upholstered Furniture Market is expected to grow at 7% over the next 5 years.

 

Growth Drivers of the Booming Indian Mattress Industry

The Indian mattress industry is on the brink of substantial growth, fueled by a combination of dynamic market forces and evolving consumer trends. Several key factors are contributing to this promising expansion:

  • Expanding Home & Interiors Market: Projected to reach USD 48.1Bn by 2028, with home furnishings making up 50% and home improvement 40% of the market.
  • Higher Disposable Income: GDP per capita increased from USD 1.3K in 2010 to USD 2.6K in 2023, boosting demand for quality products.
  • Real Estate Growth: A 20% surge in metro city project launches in 2023 has spurred industry demand.
  • Shorter Replacement Cycle: Mattress replacement cycle has decreased from 10 years in 2010 to 7.7 years in 2022.
  • Investments in Healthcare and Hospitality: The healthcare sector will attract USD 200 Bn in the next decade, while the hospitality industry is projected to receive USD 50 Bn in the next 5 years.

Shifting Trends in Consumer Behaviour and Market

Young homeowners and the rise of premium design: Government incentives and urbanization are driving down the average age of homeowners. Younger buyers are moving from a product-focused mindset to one centered on design, resulting in increased spending on premium items as aesthetics take priority.


Eco Designs and Smart Home Innovations: The home and interior market is also shifting towards sustainable materials and eco-friendly designs, highlighting a rise in consumer awareness. Moreover, smart home technologies and personalized decor solutions are becoming increasingly popular, offering greater convenience and customization.


Omnichannel Fuels India’s Retail Revolution: India, the 4th largest retail market, is seeing e-commerce grow at 18% annually, allowing smaller brands to compete by reaching wider audiences. With rising demand for premium and sustainable products, brands are focusing on differentiation, customer engagement, and omnichannel strategies to stay competitive.


With significant growth anticipated across various sectors mattress industry stands as a cornerstone of India's manufacturing prowess.


IME has been a pivotal force in the Indian mattress industry’s evolution by providing the most important and unique platform for industry leaders. The 8th edition of IME drew 7100+ trade visitors from 16 countries and 120 exhibitors from 7 countries. With each edition, the expo has played a critical role in driving innovation, fostering partnerships, and addressing key industry challenges.


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